AB Graphic’s global distributors benefit from training focus

AB Graphic International (ABG) recently held two week-long grooming workshops for its network of global distributors

AB Graphic International (ABG) recently held two-week-long preparation workshops for its network of global distributors. The workshops, which took identify in January, involved some classroom time, demonstrations on ABG's expanding portfolio of machines, together with visits to its customers to see the equipment operating in situ.

A total of 48 representatives from worldwide ABG distributors, including Commonwealth of australia, Peru, Chile, Brazil, Russia, Thailand, India and all over Europe, descended on the leading finishing equipment manufacturer's Bridlington – East Yorkshire headquarters to acquire more than near key technical developments and product launches, especially new Digicon modules, and Turret Rewinders releases.

"The year 2022 is an exciting i for ABG with many new developments and our largest ever exhibitions at Drupa, Dscoop and Labelexpo Americas," said ABG's Matt Burton. "Our distributors are an extended part of the ABG team and nosotros wanted to accept this opportunity in the first month of 2022 to give some in-depth training both in the classroom and, more importantly, past demonstrating our machines.

"Clearly it's vital to develop relationships with our global distributors to brand them equally excited nigh our future developments equally we are. In some cases we've been working with our distributor partners for many years, and so for us spending time to get everyone on the 'same page' is fourth dimension well spent," he added.

During the week, representatives were given a comprehensive manufactory tour and demonstrations, followed past theory-based instruction on key ABG equipment, including their range of Vectra Turret Rewinders, the new laser digital cut motorcar – Digilase 4.0, and fleyeVision, the company'south  100% impress inspection organization. Of item interest was JetFx, ABG's new modular inkjet embellishment unit of the Digicon series, which can be integrated with the Digilase to become a fully digital finishing solution for cocky-adhesive labels. New Digicon modules, scheduled to be unveiled at Drupa Exhibition in June, provoked much involvement from representatives. The modules will help increase efficiency, minimize reanimation and guarantee superior results.

Abroad from the classroom and on-site demonstrations, representatives visited two key ABG customers in the Yorkshire area, The Label Makers and Springfield Solutions. With both businesses making substantial investments in ABG equipment, tours at both sites provided a valuable, real-time manufacturing insight.

"Property these adequately intense workshops are crucial in not only assisting to improve acquirement and aggrandize sales penetration, but they are also important in motivating our distributors. We have had some splendid feedback to-date," concluded Burton.

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